Project Name

Identity and Website Refresh

Client

J.M. Kaplan Fund 

Identity and website refresh for family foundation to support the announcement of a series of grants they were awarding. They also required the design of a new section of the website to share profiles of award winners.

Responsibilities

• Interview employees and stakeholders to understand why they felt the current identity was not working.
• Explored a range of new directions and created presentations to share them with the three generations of family members.
• Presented wireframes and website prototypes.
• Created specifications documents and worked with development parter to build the website updates and new features.